INSADA designed the architecture and interior for the new Fujiyama Headquarters, a leading power tools company. The transition from a shophouse to a dedicated 7-story, 3,400 sqm building in North Jakarta marks a significant milestone for the company's growth. The building efficiently integrates industrial logistics, including loading areas, workshops, and storage, with corporate spaces such as the lobby, offices, director's suite, and executive lounge.

The building's design serves as a built manifesto of Fujiyama's core values: strength, precision, and continuous innovation. Its base is clad in travertine, symbolizing solidity and trust, while the upper levels feature a precast concrete grid with Fujiyama's signature red accents to reflect product precision and brand identity. Deep-set façade openings create a dynamic interplay of light and shadow while acting as natural solar shading. Large glass windows, particularly in the director's office, are incorporated to symbolize visibility and openness. Finally, the upper volume is designed to be lighter and more open, featuring terraces that offer panoramic views and mirror the company's growing aspirations.

Project Name: Fujiyama HQ

Location: Jakarta, Indonesia

Project Type: Workspace

Project Size: 3400 sqm

Completion Date: 2026

Scope: Architecture, Interior Design