Serpong MTown Marketing Gallery

Prominently situated on Gading Serpong Boulevard, the Serpong Marketing Gallery is an integrated architecture and interior design project designed to maximize street visibility and deliver a premier real estate hospitality experience in Serpong, Indonesia. The building’s dynamic, angular massing and expansive glass curtain wall create an eye-catching landmark along a major arterial road, drawing in passerby while flooding the interior with natural light. Inside, a soaring double-height reception lobby and lounge welcome visitors into a refined setting equipped with digital branding displays and flexible formal and informal meeting areas. Engineered as a complete sales destination, the facility also houses an integrated, full-scale 4-bedroom show unit, offering prospective buyers an immersive preview of residential living.

Scope: Architecture, Interior Design

Location: Serpong, Indonesia

Project Type: Marketing Gallery

Architizer: https://architizer.com/projects/serpong-mtown-marketing-gallery/